Simplifying my brand strategy

I decided to simplify my branding strategy. Rather than promoting each product’s brand individually, I will only promote the brand line itself. Otherwise I think it might get too confusing for the customer. Good thing I made this decision before all the design work was done on the products. I’m sure that I’ll find some other good use out of the logos I’ve already had designed.

Told Manufacturer #1 that I would be back in touch when I have all three draft designs done so that they can give me a proper quote on all three. Once contracts are signed, they need between 5-10 days to update/test the designs (apparently called the DFM process) and to produce a 3D print prototype. I need at least one prototype ready for a grant that I’ll apply for next month. It would be great to have all three.

First view of Product #2

Saw first CAD design of Product #2. Looks amazing when compared to my horrible hand drawings. Provided feedback to my designer for some changes. Because I don’t know what the technical terms are for the various parts, I questioned the use of “toaster and bread” connection pieces versus the “hotdog and bun” connectors we had discussed earlier. I’m sure he’s laughing at me!

Also, provided design changes feedback for my extra product logos. They look great.